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Wednesday, 12 September 2007

Yes, Virginia, there is a Cisco and Avaya blog.

In my last post I introduced Mark Deakin of Microsoft, but I also wrote that I would be even-handed and provide links to other UC vendor blogs. It took a while to find some, but here are the official Avaya http://www.avayablog.com/ and Cisco blog sites http://blogs.cisco.com/news/ which I have added to my links (left).

The blog up on the Cisco site on September 11th, when I wrote this, is an interesting one from Joe Burton, Cisco's CTO. It caught my eye for two reasons: the obvious one is that it provides Cisco's view of the UC market (as you would expect) but perhaps less obviously, because Mr. Burton seems to be taking a pot shot at "PC experts". I shall leave you to read the full text on Cisco's site, but I have cut and pasted (with my italics) the juicy bits below.

Why are these comments so interesting? Well, at the end of August John Chambers of Cisco and Steve Ballmer of Microsoft were declaring that peace had broken out between the two companies in the interests on their customers. Read on and work out for yourself just which 'PC expert' Joe is taking a pot shot at...

"In this ever-changing global economy, can any business wait around to get outpaced by competitors while they experiment with PC or email-client-based-architecture for unified communications? Can they afford to exclude future prospective customers, employees, or partners who do not use email as their preferred communications medium? Can they afford the 18-24 month wait for a software-client-based call control architecture that will be marginally mature and deployable? Can they really depend on PC “experts”, who are learning on-the-job to implement a business class unified communications solution that meets their communication requirements?"

"They are looking in different parts of the world where the PC or email has never been, nor will ever be an important part the communications toolbox."

"Can a business trying to win global customers or attract future employees afford to wait and build a PC (and email) centric unified communications strategy?"

"Only a network based unified communications architecture can bring services, applications, provisioning, management, and useabilty together."

"For businesses waiting to evaluate PC (or email) client-based-software architecture for unified communications, the opportunity cost associated with this inertia is difficult to justify."

Now who could he be talking about? Answers on a post card, please.

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